HubSpot Product Update Roundup—INBOUND 2023

HubSpot Update Details

HubSpot's SMS update shouldn't be overlooked. You can now easily send broadcast messages to existing and potential customers. To increase engagement and prompt action, you can send personalized reminders, offers, and updates using HubSpot's unified data. The editing experience you're familiar with from HubSpot allows you to craft effective messages, incorporating personalization tokens, links, and more. You have control over language, opt-out message preview, and campaign-linking settings. Scheduling options are provided, along with the ability to tailor your audience. Your messages can be personalized further with tokens that dynamically insert specific contact details. Custom workflows responding to customer behavior can also be created, ensuring timely delivery of messages. Comprehensive analytics offer valuable insight into the success of your SMS campaigns, helping you optimize your strategy. Alerts on remaining message counts help you manage your usage.

This update changes the game. With SMS integrated into HubSpot Marketing Hub Pro+, targeted, intent-based SMS campaigns can be swiftly launched to clients, prospects, and customers, all within the same system. Isn't it exciting that effortless reporting, extensive automation possibilities, and a sprinkle of AI are all part of this update? The entire team is thrilled to start implementing this update with clients.

HubSpot Update Details

It's a thrilling time at HubSpot with innovative AI features being introduced. An AI-enhanced onboarding experience is being developed for simpler website creation. The AI-generated social copy feature allows social posts to be generated without leaving the blog editor. There's also an AI-powered blog post generator designed to inspire your blogging with topics, titles, descriptions, and outlines powered by ChatGPT and Semrush data. A button click will generate SEO-friendly titles or meta descriptions for your pages and blog posts, courtesy of the AI content assistant. This tool also allows image generation based on task prompts and offers slash and highlight commands for text editors across the platform. The campaign assistant is another handy tool, creating copy for LinkedIn or Facebook ads and enabling swift landing page creation from content generation. It's all about empowering you to achieve more, faster.

Isn't it thrilling to see the evolution of HubSpot in the realm of artificial intelligence? The introduction of these beneficial and time-efficient features to HubSpot's AI arsenal is truly remarkable. Tasks that previously took hours can now be accomplished swiftly, giving you more opportunities to focus on strategy. The goal is to craft targeted, revenue-boosting campaigns that are not replaced by AI but rather powered by it. This is a testament to how AI can serve as an invaluable partner in our strategic endeavors.

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HubSpot Update Details

When it comes to managing your day, wouldn't you love a tool that's been designed with your needs in mind? HubSpot's new dedicated prospecting workspace for sales reps is that tool. Your entire prospecting experience is consolidated into one place, making it easier than ever to stay organized and focused.

No more switching between apps; everything you need is right here. You'll find new or urgent tasks highlighted, ensuring nothing slips through the cracks. And your big-picture goals? They'll always be within sight.

At HubSpot, there's a commitment to providing tools that help you work smarter, not harder. This new workspace is a testament to that commitment.

With the introduction of HubSpot's dedicated workspace for sales reps, SmartBug and its clients are poised to gain considerable advantages. This innovative feature consolidates the entire prospecting experience into one place, streamlining organization and focus. It eliminates the need to swap between different applications because all necessary resources are readily accessible within this workspace.

This feature also highlights new or urgent tasks, helping ensure no crucial activity goes unnoticed. It keeps broad business objectives in clear sight to help you align daily tasks with these long-term goals. HubSpot's commitment to creating tools that promote efficient work is evident in this workspace's design.

For SmartBug and its clients, this means heightened productivity, improved task management, and a more seamless workflow—all contributing to enhanced business outcomes.

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HubSpot Update Details

HubSpot's Commerce Tool has been revamped and relaunched as "Commerce Hub," designed specifically for B2B SMBs looking to streamline their opportunity-to-revenue process. It's all about getting you paid faster, boosting your revenue, and saving time.

A toolset that's easy to use is at your fingertips, intended to speed up the time from when an opportunity arises to when payment is received. Your teams are empowered to unearth new revenue opportunities, and automation is there to cut down on manual billing tasks.

The best part? It's a pay-as-you-go service with no extra monthly fees.

The Commerce Hub is integrated into HubSpot’s customer platform, letting you run your commerce process right where your customers are. It brings together quoting, payments, reporting, and customer data in one place, providing you with all the insights and automation necessary for growth. So sit back and relax—commerce just became a whole lot simpler.

With HubSpot’s newly revamped Commerce Hub, designed specifically for B2B SMBs, it's now easier than ever to streamline your opportunity-to-revenue process. This all-in-one toolset aims to get you paid faster, boost revenue, and save time, providing a pay-as-you-go service with no extra monthly fees. It brings together quoting, payments, reporting, and customer data under one roof, offering insights and automation that are crucial for growth. Here's to making commerce simpler, more efficient, and better aligned with your needs!

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