We hope you enjoy learning about:
To Cluster or Not: How to Prioritize Your SEO Efforts
Want to know what you’ll learn before watching? Scroll down.

Topic clusters, pillar pages, 10x content (aka content that is 10 times better than the best result currently found in search results for a specific topic)… Which SEO approach is right for your business?
Over the last few years, you’ve likely heard about pillar pages and a cluster-based approach to structuring your content. For some organizations, this route can lead to an explosion in SEO traffic and conversions. For others, you may get more bang for your buck by focusing elsewhere.
In this educational webinar, you’ll learn:
- When it makes sense to introduce topic clusters and pillar content into your SEO game plan
- How to prioritize topics based on your business goals
- Where to begin with a topic cluster approach to SEO
- Bonus! Click below to receive a free Easy-to-Use SEO Worksheet
Recorded in February 2020
Bonus! Click below to receive a free Easy-to-Use SEO Worksheet

Ready to take charge of how your website is indexed by Google?
Download The Essential Technical SEO Checklist
Check It OutOur Latest Insights

How to Tell a Compelling Healthcare Brand Story: 3 Proven Strategies
Want to create a compelling healthcare brand story? Discover proven storytelling strategies that build trust, engage patients, and elevate your brand.
Read More
Branding and Messaging for Senior Tech: How to Connect with the AgeTech Audience
Learn how to build trust and craft effective AgeTech messaging to connect with older adults, caregivers, and influencers in this SmartBug vidcast.
Read More
HIPAA-Compliant Healthcare Marketing: Digital Strategies for Growth and Compliance
Discover HIPAA-compliant marketing strategies to engage patients, protect data, and drive growth while ensuring privacy and regulatory compliance.
Read More