Healthcare

At SmartBug, full service digital is about creating smart, data-driven strategies and deliverables. We combine the best of inbound marketing, web design, public relations, SEO, paid media, and more to increase new patient volume per month and net income. Our approach is flexible, powerful, and built for increasing leads, growing your revenue, and bolstering brand authority. We're invested in building solutions that scale with your business as you grow. As you bring on more clinicians or have more availability in clinic, we'll maximize our advertising efforts to ensure your patient list remains full. 

More than half of American households use the internet for health-related activities, according to the National Telecommunications and Information Administration. We’ll help your brand stand out from your key competitors in the healthcare market with persona-targeted content that converts.

Getting your digital ads in front of the right audience ensures every campaign dollar is well spent. In the case of Google Ads, this may include custom intent audiences, affinity audiences, similar audiences, in-market audiences, or interest-based audiences. In the case of Meta Ads on Facebook and Instagram, we’ll target remarketing audiences, lookalike audiences, and interest and behavior-based audiences. 

Whether you’re a medical practice looking to attract and retain patients or a government body with the responsibility to promote modern medicine, our team has the healthcare industry know-how, experience, and strategies to make your digital marketing efforts meaningful to your audience.

We'll conduct a thorough analysis of your brand to better understand the nuances of your competition at the local and national levels. This preliminary discovery helps us launch ads that win clicks and business over your competitors.

Our goal-oriented strategies focus on the data, which makes our efforts more effective and increase your ROI. We will work with you to understand the specific services you’d like to promote and create a keyword strategy that makes sense for you and your goals. We'll focus on SEO, user data, and page performance to turn your website visitors into leads and leads into patients.